SHAN
NONG
ILL.
Born to write for Danny McBride.
Forced to write ads.
about me ■ resume ■ home
SHAN
Born to write for Danny McBride.
Forced to write ads.
about me ■ resume ■ home
US DEPT OF VETERANS AFFAIRS x AD COUNCIL
You Are A Veteran // 2025Video + Radio
17 United States Veterans take their lives every day.
This epidemic transcends age, gender, race, ability, and service record.
Please sit with that for a moment before watching the work.
In this iteration of the Ad Council’s ongoing Veteran crisis prevention campaign “Don’t Wait. Reach Out.”, we were faced with a troubling truth: many Veterans do not feel they deserve the benefits they’ve earned from service. Some even hesitate to label themselves Veterans.
To reach these Veterans, we enlisted the voices they trust most.
▶️ “You Are A Veteran” :60
▶️ “You Are A Veteran” :30
Senior Writer: Shannon Gill
Senior Art Director: Jayme Ray
Creative Directors: Michelle Grant, Dominique Monet
Group Creative Director: Jeff Maki
Agency: GSD&M
Director: Dominique DeLeon
Production: Rodeo Show
Editor: Sam Perkins
Developed in partnership with the Ad Council.
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