SHAN
NONG
ILL
.

Senior creative in the Lone Star State.
Born to write for Danny McBride.
Forced to write ads.

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Fruit of the Loom

Conversation Stoppers // 2023
Holiday Brand Activation

We created the only garment in the world capable of making your brother-in-law think twice before ruining Christmas dinner with his “theories” about Hunter Biden.

CASE STUDY

This holiday season, you can stop uncomfortable conversations before they start with a comfy sweatshirt.
▶️ Conversation Stoppers Case Study

hardware


2024 // Austin ADDYs // Bronze // Consumer Campaign Regional/National


CREDITS


Writer: Shannon Gill
Art Director: Jayme Ray
Creative Directors: Jon Williamson, Leigh Browne, Jessica Zalaznick, Adrien Bindi
Agency: GSD&M


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